About Us

The ZenCat Mission


According to a recent survey, less than half of all cats saw a veterinarian last year. As cat owners ourselves, this doesn’t come as a surprise because taking a cat to the vet can be an unpleasant experience for all involved.

The mission of ZenCat is to make accessing veterinary services a joyful experience for you and your precious kitty by bringing them into your home. No more dragging kitty out from under the bed, jamming her into a carrier, and listening to her mournful meowing during that agonizing journey. No more barking dogs, 10-minute appointments, or watching as they take your beloved fur-baby “to the back” where you have no idea what’s happening, but you’re pretty sure she isn’t going to like it. 


Instead, imagine your cat is still peacefully lounging about the house, enjoying his usual Zen-like existence, when a text pops up on your phone to let you know the veterinarian has arrived – no knock on the door or doorbell to disrupt kitty’s day. Like a visit from an old friend, the peaceful atmosphere is maintained as you and the doctor sit down to chat about your kitty’s health and well-being, all the while the doctor is observing kitty as he moves about his home environment, her trained eye assessing his locomotion, musculoskeletal and neurological systems, coat, skin, vision, and hearing—and all this while kitty checks out the doctor, too! The doctor’s physical exam skills appear like she’s giving kitty a massage, but she’s actually assessing all his body systems with her senses. She’ll listen to his heart and lungs. When kitty is comfortable with the doctor, she’ll get his weight and temperature, and look inside his eyes and ears. Everything your cat needs during the visit will be provided by the doctor in a calm, loving, caring manner. 


While most veterinarians schedule appointments in 15-minute increments, at ZenCat our appointments are generally 1-2 hours or longer depending on the number of cats being seen. We are considered a concierge service which means we are dedicated to your utmost satisfaction in providing the very best healthcare available to your precious cats. This means not only creating the best experience, but also offering the best modalities available. 

ZenCat doctors use a holistic approach to your cats wellbeing, assessing lifestyle, nutrition, and husbandry, and utilizing only the best of Western and Eastern medicine. “First do no harm” aren’t just words on a plaque, here at ZenCat they form the basis for holistic healing that always considers the patient first.


If the ZenCat healing philosophies are what you’d like to see for your precious kitty/kitties, please take a few minutes to complete our New Patient History Form. We will contact you to set up an appointment, or use the button below to access our online booking system.  

Dr. Phoenix and her CFA Grand Champion British Shorthair, Dumbledore

Dr. Phoenix and her CFA Grand Champion British Shorthair, Dumbledore

About Dr. Phoenix Watt

I knew I wanted to heal animals ever since the first time I tagged along with my mother to take the family cat (an apple-headed Siamese named Pyewacket) to the veterinarian back in 1967. My road to becoming a doctor has been long and winding, starting with night classes at Grossmont College in 1982, and finishing with the granting of my Doctor of Veterinary Medicine degree in 2017 from LA’s Western University of Health Sciences. At fifty-six years old, I was the oldest member of my graduating class, and I was also the only veterinarian with forty-plus years of experience as a cat owner and client of veterinary services, bringing a unique perspective to veterinary medicine that you have never experienced before: someone who fully understands what it’s like to be in your shoes. 

I have never been without a cat in my care, and those kitties have required veterinary services at times when my credit cards were maxed out, as well as when my bank account runneth over. I also understand that intelligence is meaningless when someone starts spouting off doctor words at you and talks about physiological processes you don’t understand. As a veterinarian, I am committed to providing the best care possible under all circumstances, always ensuring that you understand what is going on inside your cat, what we know, what we don’t know, and how to get the best result possible.

I have dedicated my veterinary practice to cats because my experience has shown that many veterinary practices simply aren’t set up to provide a good experience for cats. It can be as simple as having barking dogs everywhere, or as awful as having staff who would really rather not deal with cats—I saw it all while working in dozens of otherwise well-respected practices during my veterinary school externship rotations—and I'm committed to providing your cat/s with the best possible experience. Maintaining a calm and peaceful atmosphere, low-stress handling, and believing that as part of the family, cats deserve to be treated as such, ensures that your cat/s will receive the best care. 

I also strive to offer the best healing modalities available, which are not limited to Western medicine. I am now able to integrate Eastern healing philosophies into my practice, including the Traditional Chinese Veterinary Medicine (TCVM) modalities of acupuncture and Chinese herbal medicine, essential oils, homeopathy and Reiki energy work.

Unfortunately, in Western medicine we are often faced with negative “side effects” from pharmaceuticals and other treatments that are more harmful than the symptoms they are used to treat—I am dedicated to “first doing no harm” and will always seek the safest and most effective healing modalities for your beloved cat/s. My long-term plans include building a cat-only hospital facility where I can offer full surgical, radiology, laboratory and boarding services to my clients, but I believe that most of a cat’s veterinary care truly belongs within the home setting, so my mobile services will always be the core of my practice. Until then, I have privileges at Animal Outpatient Surgery of San Diego should additional diagnostics or surgical intervention be necessary. 

If my healing philosophies are what you’d like to see for your precious kitty/kitties, please take a few minutes to complete my New Patient History Form. I will contact you to set up an appointment, or use the button below to access our online booking area.

I am a native San Diegan. I live in Escondido with my husband, Russell, and our six cats: Neo, Fifi, Starscream, Chief, Khaleesi, and Spike. In my spare time I volunteer with the San Diego Feral Cat Coalition providing free spay and neuter surgeries to the homeless cats of San Diego County. 

My Professional Affiliations  

  • American Association of Feline Practitioners
  • American Holistic Veterinary Medical Association
  • International Veterinary Acupuncture Society
  • College of Integrative Veterinary Therapies
  • American Veterinary Medical Association
  • American Animal Hospital Association
  • California Veterinary Medical Association
  • San Diego County Veterinary Medical Association
  • Veterinary Information Network
  • California Veterinary Medical Reserve Corps
  • USDA Accredited Veterinarian – Category II – I am able to write Health Certificates for interstate and international travel for any species

Dr. Phoenix Watt, Founder of ZenCat

Dr. Phoenix Watt, Founder of ZenCat

ZenCat Certifications


Contact Us


Escondido, California 92026, United States

(760) 443-7241

Call or Visit Our Online Scheduler to Check Availability



Appointments are generally scheduled between 10am and 4pm Monday through Friday. If you require a veterinary visit outside those times, just call, text or email us and we will endeavor to accommodate you.

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